Regardless if your project is Web design or App development
the process is virtually the same. Our team are just as excited
as you to embark on this journey.

Our experience has shown that there are 4 key principles to a successful app, these principles shape everything we do:


Solves one key issue
Great design that just works
Shareable, connected, integrated
Fast, reliable, effective


Our Tried and Tested 6 Step Approach to App Development

Step 1: The Initial Meeting

Following your initial enquiry, we’d love to meet with you to discuss your ideas and requirements in detail. We love having people visit our office, so you can see our workspace and meet the team. But, if preferred we can also come to you. We will talk you through the process, offer you advice, and show you how we can help.

Step 2: Proposal & Contract

Once we’ve gathered a solid criteria, we create a formal proposal outlining the requirements, so you can see a clear breakdown of costs and timelines. Once this is approved, we will arrange for a contract to be drafted, covering a full scope of the project. You will also be assigned a dedicated personal project manager who will keep you updated and be your point of contact throughout this journey.

Step 3: Your Discovery Workshop

We will arrange a workshop session with you and one of our experienced designers to officially kick-off the project! Depending on the type of app, we are able to put together a visual mood board with design inspiration, and detailing results from any competitor analysis.

Step 4: Designing Your App

Our design process is split into two parts. We begin with ‘User Experience’ design in the form of wireframes. These are basic blueprints outlining the core functionality and user journey of your app or website. We upload these designs to our prototyping software which we can share easily and securely with you (and the rest of your team or stakeholders).

Once the wireframes are finalised, we bring them to life by applying the full visual design (UI Design). This includes; applying colour schemes, font styles, iconography and imagery, all of which compliment and adhere to your brand guidelines.

Step 5: Development & Testing

We pass on the designs to our experienced development experts to commence the build. You will be kept well informed on its progress and will receive regular test builds from your project manager. As we approach the final build we conduct full assurance testings to ensure your app is of a high quality.

Step 6: Launching your App

As expected, there are many specific requirements to be met when submitting a completed app to the Apple, Google Play or Windows stores. Red C has a wealth of experience and can guide you through this exciting part of the process!

And Beyond

At Inception, we value long term business relationships, so to us the launch is just the beginning. From the outset we’ll discuss with you our services for marketing, support and maintenance.